

Off-road veteran racer Robbie Pierce passed away at the age of 63 after an accident while scuba diving on Tuesday.
“It is with great sadness that we announce the passing of our great leader, racer, builder, entrepreneur, and Off-Road Motorsports Hall of Fame Inductee, Robbie Pierce,” reads a statement from Jimco. “Robbie died in an accident while scuba diving, his second biggest passion in life.“His dedication to the safety and advancement of off-road racing and motorsports will continue to save lives, and thrill racers and fans alike for years to come.
“Robbie Pierce had one of the biggest hearts in off road,” said 2022 Baja 1000 winner Rob MacCachren, a longtime friend and team-mate of Pierce. “He jumped at any opportunity to help someone out. His passion for safety helped raise the bar with many racing products, we as racers, depend on every time we hop in the seat. Or even when our crew guys are in the pits. His generosity, passion and friendship will be truly missed by myself, my family, my crew and the entire racing industry. Godspeed my friend.”
Leave a Reply