New Bronco Off-Roadeo Schools To Open

The off-road market has been exploding as of late, which is probably why Ford Bronco pre-orders sold out rather quickly, but do these consumers know what to expect when the pavement ends? They will soon. Bronco, the outdoor lifestyle brand of Built Wild and only-4×4 SUVs, will be be offering three new Bronco Off-Roadeo schools beginning Aug. 16. Vehicle owners and order holders can reserve their adventure today.

“When we were choosing locations for our Bronco Off-Roadeo schools, regional diversity was important, as was varying topography,” said Dave Rivers, Bronco brand marketing manager. “But at the heart of our strategy was finding the most epic locations to give Bronco owners the best outdoor experiences possible. The sceneries at all four locations are simply amazing.”

Each Bronco Off-Roadeo experience will put off-roaders to the test* across miles of curated trails during an extended one-day, 10-hour session, while teaching them about the capabilities and performance of their all-new two- and four-door Bronco SUV or Bronco Sport Badlands™ and First Edition SUV. Bronco and Bronco Sport owners can leave their vehicles at home when they visit a Bronco Off-Roadeo location, instead driving a model provided that’s similar to their own.

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