noose controversy<\/a> which NASCAR addressed and investigated to reveal there was no foul play involved, and this all happened just weeks after NASCAR banned all Confederate Flags at their events.<\/p>\n2020 was one of the most controversial years ever for NASCAR, with the constant issues regarding race tensions were at an all time high. This comes at a needed time for NASCAR, 23XI racing could help bring more eyes to the sport that may not have been there. NASCAR prides themselves on striving to be a sport at rallies around equality and inclusion.<\/p>\n
Below are comments from Denny Hamlin, Bubba Wallace and key executives from each partner.<\/p>\n
Denny Hamlin<\/u><\/strong><\/p>\n\u201cToday is a big day for us at 23XI Racing. To be able to announce the addition of five founding partners who are willing to join us in our first year and who share in our beliefs and values is such a great feeling. We\u2019ve certainly had to make things happen fast to build this new team, and I\u2019m excited to welcome each one of these partners and to get to know them better. I\u2019m fortunate that during my time at Joe Gibbs Racing I\u2019ve been able to have a great mentor and see how Coach, as an owner, is able to service each partner. That\u2019s new for me – learning the owner side while still on the driver side, but I\u2019m in for the long haul and will continue this far beyond my driving years. I\u2019m passionate about this sport and I\u2019m excited to bring new partners to the table and bring back others who have been in our sport in the past.\u201d<\/p>\n
Bubba Wallace<\/u><\/strong><\/p>\n\u201cI\u2019m pumped to get the season started. I wish Daytona was tomorrow. We\u2019re heading in the right direction and we\u2019ll be ready when we get to Daytona. As I\u2019ve said before, this is an opportunity of a lifetime for me and there\u2019s no more excuses. We want to go out and win and I know we\u2019ll have everything we need each week to make that happen. To have great partners in DoorDash, McDonald\u2019s, Columbia Sportswear, Dr Pepper and Root Insurance come on board and show their support of me and this team is really cool. I\u2019m excited for what we can do on the track, but at the end of the day, these partnerships and relationships are so much more than that. It\u2019s about how we use our platforms to be better humans and help create a positive change. It\u2019s about what we do Monday through Friday outside of the firesuit and that\u2019s a really special thing for me. Knowing I have their support and this team behind me makes me really excited for this season to see what we can accomplish together.\u201d<\/p>\n
DoorDash<\/u><\/strong><\/p>\n\u201cAs a company that values diversity, openness, and empowering local communities, we are proud to partner with 23XI Racing to build upon our shared foundation of creating a more inclusive environment for NASCAR fans. This partnership enables us to further engage with the racing community through one of the most innovative teams in the sport, while expanding our previous partnership with Bubba Wallace, Jr. and accelerating our commitment to creating real change for the underrepresented communities and restaurants we serve.\u201d<\/p>\n
– Kofi Amoo-Gottfried, VP, Marketing, DoorDash.<\/p>\n
McDonald\u2019s<\/u><\/strong><\/p>\n\u201cTwo years ago, McDonald\u2019s partnered with one of motorsport\u2019s rising stars, Bubba Wallace, and we couldn\u2019t be more proud to witness him succeed on and off the track, while breaking barriers and becoming one of the sport\u2019s truest change agents. As a founding partner of 23XI Racing, we\u2019re excited to continue our partnership with Bubba as he and the team advance the sport and make it more relevant to a larger audience.\u201d<\/p>\n
–\u00a0 Joe Erlinger, President, McDonald\u2019s USA<\/p>\n
Columbia Sportswear<\/u><\/strong><\/p>\n\u201cWe are incredibly excited by the opportunity to partner with 23XI Racing and to bring the outdoors to NASCAR.\u00a0 Over the last year Bubba has continually inspired us not only by his passion for the outdoors, but also his commitment to building bridges on and off the track.\u00a0 His tireless efforts towards inclusivity perfectly align with Columbia\u2019s corporate mission of unlocking the outdoors for everyone.\u00a0 We look forward to joining the 23XI Racing crew for what is sure to be an exciting NASCAR season.\u201d<\/p>\n
-Joe Boyle, President, Columbia Sportswear Brand<\/p>\n
Dr Pepper <\/u><\/strong><\/p>\n\u201cWe\u2019re thrilled to be a founding sponsor of 23XI Racing and part of a team making a difference on and off the track. Keurig Dr Pepper knows that bringing the best together creates a winning formula. We\u2019ve done that in all aspects of our business, and we\u2019re doing it here with 23XI Racing.\u201d<\/p>\n
– Andrew Springate, Keurig Dr Pepper Chief Marketing and Concentrate Officer<\/p>\n
Root Insurance <\/u><\/strong><\/p>\n\u201cBubba has demonstrated his ability to lead and stand up for what is right. We are thrilled that Root Insurance will be there to continue to support him and 23XI Racing throughout the 2021 season as they continue to lead on and off the track.\u201d<\/p>\n
– Alex Timm, Root Insurance CEO<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Today 23XI Racing announced DoorDash, McDonald\u2019s, Columbia Sportswear, Dr Pepper and Root Insurance as its founding partners, joining Bubba Wallace and the No. 23 Toyota Camry for the 2021 season.<\/p>\n<\/div>","protected":false},"author":17,"featured_media":77135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1082,3470,5029],"tags":[41,2206,1101,1632,4161],"class_list":["post-77132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","category-news","category-racing","tag-news","tag-partners","tag-press-release-2","tag-racing","tag-sponsorships"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2020\/12\/unnamed-2.jpg","jetpack_shortlink":"https:\/\/wp.me\/p42YSK-k44","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/77132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/comments?post=77132"}],"version-history":[{"count":3,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/77132\/revisions"}],"predecessor-version":[{"id":77156,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/77132\/revisions\/77156"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/media\/77135"}],"wp:attachment":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/media?parent=77132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/categories?post=77132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/tags?post=77132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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