{"id":75237,"date":"2020-10-06T19:46:32","date_gmt":"2020-10-07T02:46:32","guid":{"rendered":"https:\/\/www.racingjunk.com\/news\/?p=75237"},"modified":"2020-10-06T19:46:32","modified_gmt":"2020-10-07T02:46:32","slug":"video-if-youre-not-first-youre-last","status":"publish","type":"post","link":"https:\/\/www.racingjunk.com\/news\/video-if-youre-not-first-youre-last\/","title":{"rendered":"[Video] &#8220;If You&#8217;re Not First, You&#8217;re Last&#8221;"},"content":{"rendered":"<p>\u201cIf you ain\u2019t first, you\u2019re last.\u201d The Dodge family motto has always been the Bobby family motto. Whether you\u2019re in a Challenger, Charger or Durango\u2026American Muscle is leading the pack. Dodge released the much anticipated Durango SRT Hell Cat as well as the 2020 Dodge Challenger SRT Super Stock, and 2021 Dodge Charger SRT Hellcat Redeye the fastest production sedan in the world.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Bcsxq4fJnfc\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>\u201cIn our 60-second film, we needed to stay 100 percent true to the spirit of the original film, while simultaneously communicating the Dodge brand\u2019s record of \u2018firsts\u2019 as ranked by our owners,\u201d said Olivier Francois, Chief Marketing Officer. \u201cMaintaining brand authenticity extended beyond Sony Pictures, including our music alliance with Columbia Records and AC\/DC, in addition to Gary Cole reprising his role as Reese Bobby, and having the original movie&#8217;s cinematographer, Oliver Wood, involved with this project. Together, we were able to accomplish this epic creative endeavor celebrating the Dodge brand&#8217;s first-place wins, which could almost be envisioned as a deleted<br \/>\nscene from the original movie.\u201d<\/p>\n<p>&#8220;Midway through the chase, the action stops and Ricky Bobby says to the camera, \u201cOk, our lawyers just want you to know that this isn\u2019t real,\u201d to which 10-year-old Cal Naughton Jr. says, \u201cmy stunt driver is a 45-year-old man!\u201d &#8220;Dodge is honored to be the first domestic brand to rank No. 1 in not only the J.D. Power Initial Quality Study, but also the J.D. Power Consumer APEAL Study (mass market) in the same year,&#8221; said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars \u2013 Dodge, SRT, Chrysler and FIAT, FCA \u2013 North America. \u201cAnd Dodge is launching three 700-plus-horsepower muscle cars this year with the new Challenger SRT Super Stock, Durango SRT Hellcat and Charger.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>\u201cIf you ain\u2019t first, you\u2019re last.\u201d The Dodge family motto has always been the Bobby family motto. Whether you\u2019re in a Challenger, Charger, or Durango\u2026American Muscle is leading the pack<\/p>\n<\/div>","protected":false},"author":17,"featured_media":75238,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1082,3470,3034],"tags":[1743,3374,152,64,41,2609,837,1593],"class_list":["post-75237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","category-news","category-videos","tag-challenger","tag-charger","tag-dodge","tag-mopar","tag-news","tag-talladega","tag-talladega-nights","tag-video"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2020\/10\/Family_Motto_PR_1920x1080_Gui6q64nv88rda39duaf0v077re-e1602038763615.jpg","jetpack_shortlink":"https:\/\/wp.me\/p42YSK-jzv","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/75237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/comments?post=75237"}],"version-history":[{"count":1,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/75237\/revisions"}],"predecessor-version":[{"id":75239,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/75237\/revisions\/75239"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/media\/75238"}],"wp:attachment":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/media?parent=75237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/categories?post=75237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/tags?post=75237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}