{"id":101827,"date":"2025-07-31T13:02:00","date_gmt":"2025-07-31T20:02:00","guid":{"rendered":"https:\/\/www.racingjunk.com\/news\/?p=101827"},"modified":"2025-07-31T13:02:00","modified_gmt":"2025-07-31T20:02:00","slug":"penske-entertainment-sells-third-of-indycar-assets-to-fox","status":"publish","type":"post","link":"https:\/\/www.racingjunk.com\/news\/penske-entertainment-sells-third-of-indycar-assets-to-fox\/","title":{"rendered":"Penske Entertainment Sells Third of INDYCAR Assets to FOX"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"101828\" data-permalink=\"https:\/\/www.racingjunk.com\/news\/penske-entertainment-sells-third-of-indycar-assets-to-fox\/logos-min-2\/\" data-orig-file=\"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min.jpg\" data-orig-size=\"1000,156\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"logos-min\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min-300x47.jpg\" data-large-file=\"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min.jpg\" class=\"aligncenter wp-image-101828 size-full\" src=\"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min.jpg\" alt=\"\" width=\"1000\" height=\"156\" srcset=\"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min.jpg 1000w, https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min-300x47.jpg 300w, https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2025\/07\/logos-min-768x120.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Roger Penske\u2019s ownership of the Indianapolis Motor Speedway, the Indianapolis 500, NTT INDYCAR SERIES and all of their ancillary operations has been diluted today, with one-third of Penske Entertainment, the umbrella corporation for Penske\u2019s Indy-related properties sold to the Murdoch Family\u2019s Fox Corporation.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>The news is promoted as \u201can investment in the future of North America\u2019s premier open-wheel racing series,\u201d the announcement stated. The parent company of FOX Sports, FOX\u2019s investment is expected to advance \u201cinnovative and industry-leading racing and entertainment events, a hyper-engaged digital strategy and immersive content focus; enhanced promotion and star-building opportunities for NTT INDYCAR SERIES drivers,\u201d as well as including a multi-year extension of INDYCAR\u2019S media rights with FOX Sports.<\/p>\n<p>Roger Penske, who has both driven and owned race cars, teams and, most recently the Speedway and the INDYCAR series, noted the complementary views of both Penske Entertainment and FOX. \u201cThis partnership,\u201d he said, \u201cis built on long-standing trust and a shared vision for the future. FOX sees the incredible potential across our sport and wants to play an active role in building our growth trajectory. [Rupert Murdoch\u2019s son] Lachlan Murdoch and his team, starting with Eric Shanks, are committed to our success and will bring incredible energy and innovation to INDYCAR.\u201d<\/p>\n<p>FOX Sports acquired access to INDYCAR\u2019s media rights for the current, 2025 season. Its inherent media reach allowed a 41 percent increase year-over-year for the Indianapolis 500, with an average of 7.01 million viewers tuning into the FOX network broadcast. The number marked a 17-year high. Thus far, with three races yet to run, the series is averaging a 31-percent increase in viewership, year over year. At Indy this year, there was a seating sellout, not witnessed since the 100th running of the Indy 500 in 2016.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Eric Shanks, the CEO and executive producer at FOX Sports said that, \u201cINDYCAR represents everything we value in live sports: passionate fans, iconic venues, elite competition and year-round storytelling potential. This investment,\u201d he stressed, \u201cunderscores our commitment to motorsports and our belief in INDYCAR\u2019s continued growth, both on and off the track. We\u2019re excited to help elevate the sport to new heights across all platforms,\u201d particularly at this pivotal time for racing.<\/p>\n<p>In its more recent history, INDYCAR has enjoyed rising attendance and some record crowds. The series has invested heavily in digital growth to complement these successes, launching a new mobile APP, web site and fantasy platform, while also generating 1 million new social followers, they said. As noted earlier in the year, the series adds a new showcase event in the early part of its 2026 season, racing through Arlington, TX\u2019s entertainment district with a joint venture, working with both the Dallas Cowboys and Texas Rangers football and baseball teams, respectively.<\/p>\n<p>INDYCAR touts its presentation of all races on FOX\u2019s broadcast network. As part of Penske Entertainment, the Indianapolis Motor Speedway (IMS) is the home of the largest single-day spectator sporting event on Earth, the Indianapolis 500, which regularly attracts in excess of 300,000 on the Sunday before Memorial Day. In addition to hosting INDYCAR, IMS also welcomes other series to participate on its hallowed grounds; NASCAR recently completed its annual Brickyard 400, won 23XI\u2019s Bubba Wallace just a week ago. It also hosts other open-wheel, motorcycle, sports car and strictly entertainment events.<\/p>\n<p>Penske Entertainment is noted for its world-class sports and entertainment; it is a subsidiary of Penske Corporation, a closely-held, diversified, on-highway, transportation services company with subsidiaries that operate in a variety of industry segments. The corporation\u2019s consolidated revenues total more than $45 billion; it employs more than 73,000 people worldwide. FOX is strictly a sports, entertainment and news entity; its FOX Sports represents the corporation on a wide variety of US-based sports assets capable of reaching more than 100 million viewers in a single weekend, it stated.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Roger Penske\u2019s ownership of the Indianapolis Motor Speedway, the Indianapolis 500, NTT INDYCAR SERIES and all of their ancillary operations has been diluted today, with one-third of Penske Entertainment sold to the Murdoch Family\u2019s Fox Corporation.<\/p>\n<\/div>","protected":false},"author":65,"featured_media":98760,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[5,772,3470,3699,5029],"tags":[3083,915,955,12385,9155,5981],"class_list":["post-101827","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asphalt-oval-racing","category-circle-track-racing","category-news","category-other-racing","category-racing","tag-fox-sports","tag-indianapolis-500","tag-indianapolis-motor-speedway","tag-lachlan-murdoch","tag-ntt-indycar-series","tag-roger-penske"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.racingjunk.com\/news\/wp-content\/uploads\/2024\/11\/Roger-Penske-Indy-2023-min.jpg","jetpack_shortlink":"https:\/\/wp.me\/p42YSK-qun","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/101827","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/users\/65"}],"replies":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/comments?post=101827"}],"version-history":[{"count":3,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/101827\/revisions"}],"predecessor-version":[{"id":101831,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/posts\/101827\/revisions\/101831"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/media\/98760"}],"wp:attachment":[{"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/media?parent=101827"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/categories?post=101827"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.racingjunk.com\/news\/wp-json\/wp\/v2\/tags?post=101827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}