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Repair or Replace: Plymouth Superbird
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The Plymouth Superbird certainly doesn’t fly under the radar when you see it today, does it? This was true even in 1970 for that matter. Back then, the slogan was “win on Sunday, sell on Monday,” and winning on the NASCAR circuit meant big-time sales on the dealership floor. Trophies, naturally, provided manufacturer bragging rights for the next year as well.
The Plymouth Superbird was designed to help Plymouth find its way to victory lane. With 425hp and 0-60 runs in the mid-5 second range, the Roadrunner turned bird was definitely super. The sibling to the Plymouth was the 1969 Dodge Charger Daytona, a car specifically designed to remedy Dodge’s lackluster performance at speedways, and its design cues were carried over to the famous Plymouth.
Unfortunately for most buyers, 1970 was the only year Plymouth built the Superbird. Not only is this Plymouth a single production year vehicle, it was built in small numbers. 1920 Superbirds were ever manufactured (2 for every dealership), and a tiny 135 were outfitted with the 426 Hemi. That makes these cars, regardless of options selected, worth a ton of cheese. These really are rare American automotive gems that remind us of a different time in automotive design manufacturing.
The Plymouth Superbird certainly doesn’t fly under the radar when you see it today, does it? This was true even in 1970 for that matter. Back then, the slogan was “win on Sunday, sell on Monday,” and winning on the NASCAR circuit meant big-time sales on the dealership floor. Trophies, naturally, provided manufacturer bragging rights for the next year as well.
The Plymouth Superbird was designed to help Plymouth find its way to victory lane. With 425hp and 0-60 runs in the mid-5 second range, the Roadrunner turned bird was definitely super. The sibling to the Plymouth was the 1969 Dodge Charger Daytona, a car specifically designed to remedy Dodge’s lackluster performance at speedways, and its design cues were carried over to the famous Plymouth.
Unfortunately for most buyers, 1970 was the only year Plymouth built the Superbird. Not only is this Plymouth a single production year vehicle, it was built in small numbers. 1920 Superbirds were ever manufactured (2 for every dealership), and a tiny 135 were outfitted with the 426 Hemi. That makes these cars, regardless of options selected, worth a ton of cheese. These really are rare American automotive gems that remind us of a different time in automotive design manufacturing.
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