MAHLE Aftermarket Inc. will celebrate the launch of its MAHLE Original® gasket brand with the “Drive with the Original” technician promotion, featuring a grand prize of a custom-built, twin-turbocharged MAHLE Ford Mustang from Petty’s Garage. The promotion runs until Oct. 1, 2017.
Four randomly selected finalists will receive all-expense paid trips for two to the 2017 Automotive Aftermarket Product Expo (AAPEX) in Las Vegas (Oct. 31 – Nov. 2, 2017). The “Original” – Richard Petty himself – will be present when each of the finalists selects a key fob from his hat, one of which will start the grand prize MAHLE Petty’s Garage Ford Mustang.
In addition to the grand prize Mustang, over 2,400 other instant prizes will be awarded, including Richard Petty Driving Experiences, autographed Richard Petty signature Charlie 1 Horse cowboy hats, autographed #43 die-cast model cars, insulated tumbler mugs and baseball hats.
“This is a great way for us to thank technicians for putting their trust in MAHLE Original gaskets,” said Jon Douglas, general manager of MAHLE Aftermarket North America.
The promotion is open to all professional technicians in the USA when their shops purchase select MAHLE Original® gasket sets. Each MAHLE Original gasket box will include a sticker with detailed information a technician can use to enter the promotion. The promotion features an instant win component to reveal whether a technician has been awarded one of the instant prizes. Whether or not a technician wins instantly, they will be entered in the drawing for one of the four trips to Las Vegas for the grand prize drawing. Technicians can enter every time their shops purchase a select MAHLE Original gasket set.
The four finalists will be announced on approximately Oct. 5. The parts outlet which sold the MAHLE Original gasket sets to the four finalists will receive an all-expense paid trip to the 2018 Daytona 500.
Valued at over $100,000, the MAHLE Petty’s Garage Ford Mustang comes with custom MAHLE blue paint and is powered by a twin turbo, 1,000 horsepower 5.0-liter engine built with MAHLE internal components throughout, including MAHLE Original branded gaskets. Petty’s Garage has modified the suspension, spoiler and interior and put on upgraded, high-performance wheels and tires.
Complete information about the “Drive with the Original” promotion, including official rules, terms and conditions, is available at www.drivewiththeoriginal.com.
For more information on MAHLE Original gaskets, visit www.mahleoriginalgaskets.com. For more information on MAHLE Aftermarket and its brands, visit www.mahle-aftermarket.com or contact your local sales representative.